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Monthly Archives: June 2016

Status Labs is a top reputation management firm based in Austin, Texas. Recently, they put together a list of great tips for creating a successful public relations pitch and shared it online for anyone who is curious.

The first tip is to stay on topic. If you fully explore and research the topic you are pitching on it will help a lot. You don’t want to make enemies of journalists by contacting them unnecessarily. They may block you out of anger and that is the kiss of death for any PR person.

The second tip is to fashion your message into an elevator pitch. Journalists are very busy people. They do not want to spend their time on something until they are already confident that it is worthwhile. Keep your email pitches at a length of fewer than 6 sentences and if you have to include a press release include it at the bottom of the email after your signature so journalists are not forced to read it.

The third tip is to know your contact. You must know the status of the person you are pitching within their organization. It is always better to send your pitch to the highest ranking person available to you. This will typically be the Managing Editor. You should put in effort to connect with them on social media. If you share their content with your own network they will be more amiable towards you in the future.

The fourth tip is to offer your journalistic contacts the world and more. You must go above and beyond to satisfy their questions in a timely manner. If you make their job easier it improves the odds that they will want to work with you again in the future.

The fifth tip is to be a storyteller. You are pitching a great story not just selling them an advertisement.

Status Labs was formed in 2012. Since that time, they have helped thousands of businesses improve their reputation online. They help their customers to engage their audiences with great content that makes them purchase. Status Labs is now an international corporation with offices in New York, San Francisco, and Sao Paulo.

More information for Status Labs:

https://www.statuslabs.com/about-us/


 

Bob Reina is the CEO and founder of Talk Fusion, which is a video marketing company. He is not only a great business man, but he is also a philanthropist. Bob believes that great responsibility comes with success. That is why he is committed to helping people in whatever way that he can.

Bob Reina has donated one million dollars to the Humane Society of Tampa Bay. This is an organization that helps find homes for animals. Bob has also donated to an orphanage in Indonesia. Additionally, he recently started a new program where Talk Fusion associates can donate a free account to any charity. People who have this program will have access to video newsletters, video email, video chat and live meetings.

Bob believes that people will have an easier time reaching their goals if they have access to cutting-edge video marketing solutions. There have been many people who have achieved success thanks to Talk Fusion. Every time a Talk Fusion associate helps someone else live their dreams, they are supporting Bob’s vision.

Bob’s goal is to use his success to help other people. He is changing lives all over the world.

About Bob Reina

Bob Reina is a talented businessman who wants to help people follow their dreams. His motto is “Bring us your dreams, and we will help you do the rest.” Bob studied at the University of South Florida and worked several jobs while he was earning his degree. After he graduated, he attended police academy and graduated at the top of his class.

Bob enjoyed working as a police officer, but he wanted to pursue entrepreneurship. He temporarily worked as an associate in direct selling, but his dreams were much bigger. In 2007, Bob decided to start Talk Fusion. Bob’s hard work and commitment are some of the many reasons both his company and life are successful.


 

Coriant, the giant optical transport vendor with proven track record of supplying network solutions to more than 100 countries, has appointed a new CEO and Chairman of the board- Shaygan Kheradpir. The former Juniper networks CEO Shaygan is ready to replace Pat DiPietro, the incumbent president who will renounce his responsibilities as a president and CEO and go back to being an operating partner at Marlin Equity partners. He will continue to hold the position of vice chairman of Coriant.
Shaygan Kheradpir, the veteran C-suite executive, is known to deliver ground-breaking systems, silicon, software and hardware that help the clients to build most robust and efficient networks all across the planet. Before joining Coriant, he was CEO and member of the board at Juniper Networks, world’s largest network company. Before Juniper networks, he held CIO, COO and CTO positions at Verizon communications, and Barclays PLC respectively. As the chief Information officer at Verizon, Kheradpir took information technology initiatives of Verizon’s business units to new heights. These initiatives included development and placement of platforms for the all-fiber network, and this was with maximum certainty one of the largest IT infrastructure programs in the U.S. At Barclays PLC, he led business transformations in operations through avid technological innovations and automation.
Kheradpir started as communications professional at GTE in 1987. During his term, he brought about significant transformations in the cost structure of the company through his operational excellence and even rebuilt some core systems of GTE. Kheradpir is extremely knowledgeable and has served as an adjunct professor at Northeastern university. His name belongs to CIO magazine’s Hall of Fame for the year 2007.
Now, with his comeback as the CEO and Chairman at Coriant, he is expected to deliver more than he ever did. It is not that he is walking blind into this role. According to sources, Kheradpir had been working closely with the senior management as an operations executive to Marlin. DiPetro and other executives recognize Kherapir’s abilities and term him as a leader of business and technology with more than 28 years of industry (executive) experience across industries such as telecom, media, and financial services.
Shaygan Kheradpir definitely has immense industry exposure having spent considerable time in companies like GTE and Verizon Communications. As chief technology and operations executives in firms like Barclays, he is someone who understands C-level positions, the responsibilities and power that come with it. However, whether he is fit to run an optical system vendor with operations spread across 100 countries and 500 active customers and revenue figures touching $1 billion is yet to be seen. In this VOCA business environment, the firm also looks forward to competing with leaders of the market, Cisco, Huawei, Alcatel-Lucent etc. Experience counts for a great deal when it comes to select a successor. Coriant’s rival are in a tight spot right now because they know and understand Kheradpir’s prowess and Coriant should realize at this point of time that the competitors are going to react quickly and irreversibly.

Read more at http://www.lightreading.com/optical/packet-optical/kheradpirs-coriant-comeback/a/d-id/718548


 

Women around the world are increasingly called on to accomplish many important things in life. In many cases, women now realize they can be part of the business world and be involved in creation and running of companies. One business woman knows this very well. Doe Deere is the creator of Lime Crime, one of the world’s most popular online makeup sellers. As such, she finds that she is constantly called on to assume many roles as she helps pull her company forward into the coming decades. She knows that her customers and her suppliers depend on her leadership skills to help make sure the company functions effectively.

Speaking Out

In a recent article for Galore Magazine, Deere talks to a reporter about the way she manages her career and keeps Lime Crime ahead of ongoing makeup trends. As someone who loves color, she knows that is imperative to keep being innovative and finding new color combinations to explore. As a business woman, she knows she’s also a leader and an inspiration to women everywhere. She also knows that in doing so she is someone that people look to in order to discover entirely new ideas about makeup and other trends in the fashion world.

Her Own Makeup Style

Deere is someone who not only embraces the world of business but also embraces the world of makeup. Even when she was young she knew that she loved creating looks. She also knew that she wanted to be in business and earn her own way. As she grew up, the idea of starting her own company began to look like a great way to earn money and have fun at the same time. This is where Lime Crime came from: her own imagination and her own hard work. This is why she has been such a success. She understands her customer base.

Connecting With Customers

Given this track record, it is hardly surprising that she has been able to attract many followers. Her followers understand that it is possible to do as she has done and create their own looks. She has been largely involved in business in a sense as a collaborator with her customers. Just as she can inspire them, so too can they inspire her. The result is a synergy between her creative energy and the energy of her fans and a company that really and truly works.

“I make makeup for girls and boys like me, who express themselves unapologetically. Lime Crime is freedom to be you!”

Doe Deere is also big on helping others and has given to numerous charities that improve the lives of children, animals and women.

 


Every business going is doing their best to get Instagram followers and makeup companies are no different. There is one makeup company who is taking the world and Instagram by a storm. That company is called Lime Crime. This so called cult makeup brand company has more than two million followers. In reality, to claim that Lime Crime is a cult makeup brand is not accurate. Doe Deere is the CEO and fearless Unicorn Queen, but, she has not started a cult based on makeup wearers. Lime Crime did what all great companies should be doing and that is to create a brand that is unique and sought after. With over two million followers on Instagram, that brand is very successful and growing at an astonishing rate.

When it comes to an ecommerce cosmetic brand business model, Doe Deere and Lime Crime are leaders of the pack. Doe and the staff of Lime Crime know how to meet the needs of customers and build a brand. Top that off with a product that is highly requested and you have a winning situation for both the customer and the business. Having two million followers on any social media site speaks volumes about how well received a company and their products are. As we can see, Lime Crime is a brand that makeup users have come to know, like and trust.

Lime Crime has been encouraging their users to post photos of themselves on Instagram @limecrimemakeup. Lime Crime is all about the freedom of personal expression and since the brand is built around that basic idea, Instagram and their users are very happy to post their photos using Lime Crime makeup. The colors of this makeup are bright and fun, like a makeup should be. That was one of the many problems with the makeup in the past. When a makeup lacks color and does not allow freedom of personal expression, users get board. That’s why Lime Crime has become so successful, they love freedom and provide the colors that people love. Regardless of what you know about Doe Deere the queen of the unicorns or Lime Crime, you owe it to yourself to check them out.  Make sure you check out what they have to offer on UrbanOutfitters.


New York is famous for a number of things. For example, Broadway, Restaurants, Great Food, Great Shopping, Fabulous People, Culture, Art, and Music. The fact is that New York is also a place to find some of the best legal minds in the country. One of the top lawyers in New York City is Ross Abelow. Ross Abelow has earned a very solid and positive reputation among his clients and colleagues. This is due to his unwavering dedication to his clients, along with a strong commitment to providing the best quality counsel possible.

Ross Abelow Dedicated Legal Professional
A recent article covered all the positive things that the dedicated lawyer did for his city. He is one legal professional that has not lost touch with the city. He is a successful man that believes in giving back to the city through various ways. For example, funding charity organizations, supporting charity organizations, working with local organizations. Abelow has provided great legal counsel to those in the entertainment industry too. New York is a hub for the entertainment industry. People in the entertainment industry know about the great legal services he has provided to people in the entertainment industry over the years. He’s counseled hundreds concerning protecting their intellectual property rights to negotiating contracts. Ross Abelow is one legal professional that has dedicated his life to counseling clients and providing clients with legal services that go above and beyond the norm.

Why is Abelow considered one of the leading lawyers in New York City? Well, some lawyers pretend to have their clients best interest at heart. Abelow really does place his client’s interest first. He really does care about his clients. Here is the deal. Abelow treats each client as an individual. He looks at their personal concerns and counsels them on a very personal level. Truly, Ross Abelow is a dedicated professional.

About Ross Abelow
Ross Abelow is a highly respected and dedicated New York Lawyer. He specializes in Matrimonial Law, Commercial Law, Family Law, and Litigation Law. Abelow received his education at NYU and Brooklyn College of Law. Abelow has been licensed to practice law in New York for over 20 years. Abelow remains one of the most highly respected and trusted lawyers in the city. Others in the legal profession respect his dedication to the law. People across the city contact Abelow all the time because of his expertise in handling even the most complicated legal problems.

Learn more:

https://www.gofundme.com/ross-abelow-pets

https://www.linkedin.com/in/ross-abelow-157388a


With dreams of revolutionizing the phone world the way that Apple Tv and Hulu have for at home entertainment, company Freedompop, is planning to unleash zero-rate usage of Zuckerberg fronted text and calling service Whatsapp. The idea was pitched in April in order to help further invest in Freedompop’s original plan of keeping communication free, a longstanding goal for the now booming company since its inception in 2011.

While Freedompop was raised in Los Angeles, and has kept its mainstay in the US, the new features and partnership will sadly only be taking place in Spain. The idea to bring this project abroad was not only because of the strong popularity of Freedompop in Spain, but the overall popularity of using an sms based messaging app. With Whatsapp, according to VentureBeat, hosting more than a billion users globally, Freedompop can expect a high rise in users after the anticipated launch, especially when it’s been reported that 70% of Spain’s mobile consumers are using Whatsapp.

Though the partnership is less of a formal one, and more of a smart business opportunity, Freedompop does plan to keep its eyes open for more chances to “Disrupt local markets in a way that will also help us gain traction with their residents.” With no word on where they might expand next, and with all of the fuss about Freedompop and Whatsapp, we’re likely to hear from them soon.
Learn more from this FreedomPop review


Thor Halvorssen is a busy guy. Born in Venezula, Mr. Halvorssen is a forty-one year old with many titles of distinction, both in his homeland and around the world. His parent’s perhaps assisted him on this road to speaking out for human rights. His father was a businessman and human rights organizer who served as Ambassador for anti-Narcotic Affairs during the Perez Presidency. Thor Halvorssen’s mother was a descendent of Venezuela’s first two presidents. She was shot in 2004 attending a public, peaceful protest.

Halvorssen has been actively involved in working against slavery, threats to democracy, human trafficking and dictatorships. Among other groups opposing slavery and free speech around the world, Mr. Halvorssen served as CEO of the Foundation for Individual Rights in Education, and creation of the Human Rights Foundation in New York. This organization stands for civil and political rights as well as freedom for political pisoners throughout the world. Another of Halvorssen’s creations is the Oslo Freedom Forum.

In addition to his work as a civil rights activists, Thor Halvorssen is a movie producer, whose films emphasize human rights and freedom. His work, in films and in life are focused on freedom and civil rights. He fully supports everyone who speaks out against tyranny. His support is not just seen in words or film. Halvorssen himself has been physically beaten by Vietnamese authorities for secretly interviewing an imprisoned minister of the Unified Buddhist Church of Vietnam. Halvorssen was beaten and detained as his cameraman got away with the taped interview.

Thor Halvorssen is slow to identify with any radical conservative group. He believes in freedom for everyone and goes against dictators of any kind. His own staff is not questioned for their personal beliefs, as long as they believe in freedom and are willing to stand up for political prisoners around the world. Most recently Mr. Halvorssen is focused on tyranny in North Korea, and hopes to free the entire country of political prisoners called the Democratic People’s Republic of Korea. Seventy years of tyranny from three generations of rule under the Kim family is long enough. More than 200,000 Korean people are thought to be serving prison terms for thinking bad of their dictatorship government.

More information for Thor Halvorssen:

http://www.huffingtonpost.com/thor-halvorssen/

http://www.thedailybeast.com/articles/2015/09/23/venezuela-just-threw-my-cousin-in-jail.html


People sometimes get confused about investment bankers. They will occasionally mix up these most useful business analysts with finance con men. The truth will surprise those folks. Most modern business relies on the professional expertise of really good investment bankers, and this is especially true for larger companies. Martin Lustgarten is a top investment banker, who now owns his own brokerage service business, and who has been exceedingly prolific in the past with his core investment banker skill of accurate determination of any particular company’s total value.

 

Since the business of investment bankers is to invest large pools of money in other businesses, all competent investment bankers are trained and become most expert in value determination. This is an area that Lustgarten has been quite successful in and effective for his clients. His research and depth of his close examinations of all aspects of a company often turn up assets, even liquid assets, that the company’s management had overlooked.

 

Many companies have found that fastest and safest way to grow bigger is to either acquire or merge with another company, usually a competitor in the same business space. The first thing a board of directors usually do to perform due diligence, is to hire a great investment banker, such as Lustgarten, with an excellent track record of accurate business assets and total value analysis. It helps if they have also been involved in other business special events, such as an Initial Public Offering (IPO), or any type of complicated asset transaction.
Martin Lustgarten applies a number of skills he has honed to perfection, over the years in assisting with Mergers and Acquisitions (M&A) on contract to that company. He started an investment bank service of his own and still assists other companies in their M&A activities. Many companies rely upon his valuation reports to get an accurate picture of a company they are targeting for either a merger, or an acquisition. Other activities he has experience with include: complex stocks and bonds transactions, asset transfers, and helping a private company go public with their first IPO.

More information for Martin Lustgarten:

https://imgur.com/user/martinlustgarten


Talk of White Shark Media and immediately, digital marketing comes to mind. The company is currently one of the top managing companies of the world, managing close to $36 million in ad spend and sending 300,000 emails and 35,000 reports as of last year.

Having started five years ago as a small boutique agency, White Shark Media have climbed the ranks and claimed a top position as one of the best-known companies in the industry and have a spotless track record that proves their worth. White Shark Media is the guaranteed solution if you want to drive traffic via AdWords to your website.

Whether you have never used AdWords before, or you are running a campaign, White Shark Media makes it easy to request for a free AdWords evaluation. One of the trained specialists at AdWords takes you through the process of directing more traffic to your website.

These specialists perform the evaluations through join.me. During the assessment, you have access to the specialist’s screen, and you can follow what they say and do in detail. Once the evaluation is done, you are more knowledgeable than when you initially came in. You, therefore, have two options; letting White Shark Media manage your campaign for you, or using your newly acquired knowledge to run your campaign by yourself.

Apart from Adwords Management, White Shark Media also offer clients search engine optimization and search engine marketing which also help improve search engine rankings and thus drive traffic to websites.

Just like any other company, White Shark Media also faces complaints by customers. Some of the typical complaints include:

• Claims of clients losing touch with AdWords Campaigns: this most often comes down to the case of communication. This has been dealt with through explaining in detail to clients the ins and outs of their campaigns, thereby allowing them to know where exactly to go if they need to access the performance of an ad or keyword.

• Claims of communication not being good enough: there is a time client complained about communication not being good because they had to go through a receptionist.

The company scheduled monthly status calls with GoTo Meeting, an online conference tool that enables clients to go through their monthly reports together with the specialists; another solution to this issue was the introduction of phone systems with direct extensions thus eliminating the need for a receptionist if clients wanted to reach their contact persons. Learn more about WSM: http://advertise.bingads.microsoft.com/en-us/training-accreditation-find-a-pro-directory?companyid=4313

These strategies have proved to be efficient and have been praised by the same customers who forwarded the concerns.

• Claims of old campaigns performing better than the new optimized campaigns offered: this issue was tackled by ensuring that the successful aspects of the previous campaigns are not done away with while at the same time ensuring that supervisors are teaming up with SEM strategists from White Shark to make the best of the campaign – https://www.facebook.com/WhiteSharkMedia/.

Even through these challenges, White House Media has been able to maintain a record that speaks for itself in the industry.